by Mario Perri | Jul 28, 2021 | Blog
Marketing, in a way, can be described as just initiatives based on failure. If your KPIs were test grades, you’d be flunking the class miserably. Look at the analytics in a typical email marketing campaign. Open rates hover around 12 percent across industries with...
by Mario Perri | Jun 27, 2021 | Blog
The biggest momentum killer in growing your technology (or any) business is the silos that you continue to work in. For many organizations, working in a silo or vacuum is “just the way it’s done.” If you can’t seem to put your finger on why your organization is...
