Blog Archives | Perri Marketing Consultancy Services

Mario Perri
July 24, 2017
2 Comments

‘I am not a lead’ and ‘Why don’t you know this?’

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Let’s face it, “leads” have become a commodity for you software vendors. The glut of content on the internet has armed buyers with more information for make buying decisions than…

Don’t expect a unified data standard in the U.S. until after the ‘Cyber 9/11’ takes place.

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I wrote an article a while back for Cyber-Defense Magazine (CDM) that is still relevant given today’s hacking climate. I’ve written before about “The Cyber 9/11” that I believe is…

Your cross-department silos are killing you!

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The biggest momentum killer in growing your technology (or any) business is the silos that you continue to work in. For many organizations, working in a silo or vacuum is…