Perri Marketing was founded on the idea of helping the small tech vendor compete with the software giants. After 15 years of working with small independent software vendors that competed with these software giants, Tony Perri founded PMI. Our team and the solutions we provide are designed to help smaller ISVs punch above their weight.
- Tech Content Creation: We deliver collateral to supplement your sales process.
- Marketing as a Service: We fill any marketing HR gap you have.
- Sales & Marketing Ops: We help align your marketing communications approach to your sales process.Industry Analyst Relations & Media Relations: We help get your message, in its best form, to Gartner, Forrester Research, IDC, Frost & Sullivan and others.
- Industry Research & Whitepaper Writing: We are experts at taking complex technologies or concepts in your industry and translating them to business value related to what you do.
- Marketing Technology Solutions: We are a solutions reseller of both SharpSpring (now Constant Contact) and HubSpot CRM/Marketing Automation.
Our content services and CRM software offering are a natural pairing of complementary solutions to help your small business get to the next level.
Our expertise lies in helping smaller software vendors sell into large enterprises. In selling to the Fortune 500, we believe it is crucial to align sales and marketing for the long journey because the long journey requires multiple touches over long periods of time. We help with content over the long haul. Check out our latest podcast with a proven technology sales and marketing leader where we discuss this alignment in more detail.
About PMI
Perri Marketing (PMI) is a full-service technology marketing agency headquartered in Chattanooga, Tennessee. With more than 20 years of experience, PMI specializes in generating qualified sales opportunities for software vendors in InfoSec, CRM, ERP, CaaS, Logistics, Network/Infrastructure Management, and Service Management. PMI is also a certified HubSpot Solutions Partner.
In this episode of 'Tips from the Top' from Perri Marketing, we sit down with Neil Brogan, a customer-centric, results-driven sales and marketing leader and discuss aligning sales and marketing in tech.
Neil brings extensive experience managing SaaS sales across multiple markets, including healthcare software, ERP systems, and Enterprise Communications. With a background spanning from advertising sales to leading digital marketing initiatives in software sales, Neil offers valuable insights on developing new revenue streams and building strong client relationships in challenging market conditions.
As an SMB in the tech space, you’ll gain practical wisdom on aligning sales and marketing departments, maintaining data quality in your CRM, and navigating business momentum during election cycles. Neil’s expertise in implementing HubSpot and managing both sales and marketing roles in startup environments provides actionable insights for organizations of all sizes.